WHO WE ARE & WHAT WE DO

We are a creative studio that delivers original design solutions for international brands. Founded in 2001 by award-winning creative director and artist Sébastien Léon, Formavision searches to tap into the cultural relevancy of brand philosophy, mission and strategy to create a platform for conversation, inspiration, exchange, and social change.

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Sébastien Léon Agneessens, Founder & Creative Director

Sébastien was described by Advertising Age as "the man who has set a foothold at the intersection of art and marketing" and by I.D. as "the impresario behind some of the most intriguing brand extensions in recent memory." Sebastien has lectured about the culture of commerce at Harvard School of Design and Harvard MBA, and has judged international design competitions (Gensler and AIGA awards). His work has been featured in the New York Times, the Wall Street Journal, Libération, Corriere Della Sera, Frame Magazine, Wallpaper etc.  

Sébastien is the co-founder and designer of award-winning furniture company Atelier d'Amis. His personal work can be seen at Studio Sébastien Léon.

Evolving over the past twenty years from a marketing executive to a designer, artist, and musician, Sébastien brings a unique perspective to story-telling, and is able to naturally translate clients' visions into an imaginative and meaningful universe. Sébastien received an MBA from Bocconi University in Milan in 1997 and began his career as a marketing executive for Armani in Madrid and for Chanel in New York. Responding to his creative drive, he established "The Point," a project space showcasing multimedia installations, which gradually morphed into his creative, curating, and experiential agency studio Formavision, which he started in 2001.